The Wackiest Super Bowl 2025 Prop Bets: Will Travis Kelce Propose?

As Super Bowl LIX inches closer, sports bettors in the U.S. are gearing up to spend billions. Christian Cipollini, a trading manager with BetMGM, told USAToday that the 2024 Super Bowl pulled in the equivalent of three weeks worth of the regular NFL season in terms of both number of bets and the amount of money wagered. He also noted, "it's our most bet-on game and we anticipate this [2025] to be the most bet-on Super Bowl for BetMGM. Last year's was pretty high, but we think this one will probably top it." To give a better sense of just how big the betting numbers were for the 2024 Super Bowl, the American Gaming Association (AGA) estimated that a record 67.8 million Americans bet on the game (which is the equivalent of 26% of the adult population in the entire country). This marked a whopping 35% increase over the year prior and an over 185% increase since 2021.

Now, if you're wondering just how much money all of this Super Bowl betting comes out to, the answer is a lot. The AGA estimated that bettors wagered $23.1 billion on last year's Super Bowl through combined legal sportsbooks (both in person and online) and more casual pool betting. While the vast majority of bettors are placing bets on classics like moneyline (which team will win), spread (final score difference between both teams), and the over/under (the total points scored in the game) others turn their attention to something known as prop bets.

Unlike more traditional sports betting, prop bets are limited only by a bettor's imagination (not to be confused with parlay betting). If you can think of it, chances are there is a way to bet on it. Prop bets focus on smaller specific actions, player stats, or potential outcomes within a game rather than on the larger outcome of the game itself. This can include anything from how many yards a player rushes in a game to how many touchdowns a quarterback throws to who ends up being the Super Bowl MVP. A perennial favorite prop bet is who will end being the first touchdown scorer. However, prop bets can also extend beyond the players on the field. For instance, one of the most popular prop bets when it comes to the NFL is the outcome of the coin toss and the oddly specific prop bets don't stop there.

Another Super Bowl prop bet tradition is to bet on the color of the Gatorade during the inevitable post-game coach bath. As of the end of January, the most favored color was purple (purple ended up being the Gatorade color in both the 2023 and 2024 Super Bowls). Thanks to the return of the Kansas City Chiefs to the Super Bowl this year, there is also yet another round of Travis Kelce and Taylor Swift themed prop bets as well, ranging from how many times Fox coverage will cut to Swift during the game to whether or not Kelce will propose to Swift after the game.

Sports betting is not the only way that NFL fans will end up shelling out money for the big game this year. According to LendingTree's 2025 Super Bowl Spending Report, 41% of consumers that are planning on watching the game also plan to place bets related to the game (with another 41% planning on spending $100 or more on those bets). However, beyond how much consumers will spend on betting, those that plan on watching the game expect to spend an average of $142 on items related to watching the game (including things like food, beverages, and even fan gear). This is a 22% increase from 2024 spending, despite the fact that 31% of those surveyed reported planning on spending less on the game this year than they did in 2024.

From ever increasing grocery bills to the ongoing spread of the H5N1 bird flu which is negatively impacting Super Bowl food categories by creating a shortage in chicken wings and causing skyrocketing egg prices, consumers can expect to pay more to create the same food spread they might have enjoyed in years prior. According to the Wells Fargo Agri-Food Institute, a Super Bowl party for 10 will cost around $139 this year. It's also worth mentioning that, despite online claims of boycotts from angry NFL fans convinced of favoritism, LendingTree found that 75% of respondents to their survey said they would be watching the game this year, the same amount as last year.